Human-centered designer passionate about turning complex problems into simple and elegant experiences that WOW

An experience is the outcome of the radical collaboration and constraints of business, design, and technology
for the purpose of solving user problems to fulfill a market need.


Nurturing empathy by focusing on how the user thinks, feels and acts. Uncovering insights that drive product innovation.

Radical Collaboration

Building trusting and honestly respectful relationships that enable the team to disrupt through innovation.

Fail Fast,
Learn Fast

Test what we know by turning abstract concepts into concrete artifacts so that we can learn.

Copyright © 2017 Georgette M. Sullivan / All rights reserved.